3 Recruiting Trends for 2016

Quality of HireRecruiting Trends for 2016
We’re now in a era of job recruiting where not only can we cross reference a candidates professional references, but we can also investigate a candidates “endorsements” on LinkedIn. We can see who is giving this individual praise for a specific skill or pool of knowledge. Are these endorsers their friends from college, or are they their co-workers and clients? We’re able to get the highest quality candidate as long as we put in a little more effort and utilize resources that are at our fingertips.

Social Network Utilization/Mobile Friendly
In a talentculture.com article, they noted that 94% of recruiters are using LinkedIn, and only 66% of recruiters are using Facebook. Those numbers make sense, but Facebook can be utilized in other ways than simply recruiting. You can look at candidate’s previous places of employment; check what other search firms are doing and more. Get creative! Also, when it comes to recruiting, your website, applications and forms have to be mobile friendly. With the standard desktop computer becoming a thing of the past, your platforms have to be responsive. If not, you’re making it hard for a potential candidate to navigate and use your website, making you look bad, and giving you a 0% chance at landing that perfect candidate.

Being on The Offensive
The previous two trends come together and work as the backbone of this final recruiting trend. In order to find that quality hire, you may need to use those social networks and be on the offensive. Rather than sitting back, and waiting for those quality candidates to float to the top, actively pursue a candidate that might not necessarily be looking for a new position. Maybe you have the perfect position for them that they’ve always wanted. This is a great strategy because it gets your name out there to people who may be on the fence, but also those individuals you reach out to may have a co-worker or a friend they know could be perfect for the job.

Mobile Job Recruiting

The job recruiting arena has changed tenfold from where it was a few years ago. No longer is “casting the widest net” an intuitive, or effective approach. Finding the specific candidate takes a specific approach. The Internet is by far the most effective tool for finding those perfect candidates, but how you use the Internet is where the effectiveness lies. As mobile phones and tablets surpass desktop use, executive search firms need to adapt their online advertising, marketing and overall presence to become mobile friendly, properly search engine optimized and much more.Mobile Recruiting Strategies

Jay Barnett, from Recruiting Trends explains 6 tactics to improve your mobile recruiting efforts:

1. Make sure your careers portal, if not your entire website, uses responsive design. This gives web pages the fluidity to scale and reorganize to fit any kind of screen, while still looking sharp.

2. Make it easy for candidates to upload résumés from a mobile device. At DT we allow people to upload directly from LinkedIn, Monster.com, Indeed, Dropbox, Google Drive, Box or OneDrive. Note that this also ties mobile in with your social media strategy. Alternatively, candidates can copy and paste, or provide a URL to an online version of their résumé.

3. If you use questionnaires, provide radio buttons rather than pull-down lists. Not only is this easier for mobile users, but it also readily displays all the available choices.

4. To keep up with emerging best practices, do what you probably are doing already: monitor blogs and white papers from leaders in the digital recruitment space. There are webinars available as well. And here’s a unique idea: get feedback from candidates who are mobile users.

5. To ensure online images translate well to a small screen, use CSS (cascading style sheets — your IT team will know) to fit images to scale. You want to be sure images aren’t set to a fixed screen size or allowed to default to their “native” size.

6. Videos are relatively easy, thanks to services like YouTube, Vimeo, Viddler, and others. They provide “embed codes” that handle scaling for multiple devices.

Above all else, make sure your website and online initiatives are built with responsive design. So weather someone is looking at your site on their iPone, iPad, desktop or laptop, everything appears flawless and navigation is simple and easy to use. Take a look through our website on multiple devices, it’s a 100% responsively designed website.

Read Jay Barnett’s full article here.